Postcard marketing is one of the most tried-and-true Newsletter Sign Up Interstitial strategies in real estate. Even with today’s massive array of digital options, many investors opt to designate a significant amount of their business budget to hard-copy mailings. If you are going to print and mail postcards, however, you will want to optimize them for your specific purposes. Here, we’ve broken a popular real estate postcard, front and back, to expose the thought process behind a simple sample design.




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  • Carole VanSickle Ellis

    Carole VanSickle Ellis serves as the news editor and COO of Self-Directed Investor (SDI) Society, a membership organization dedicated to the needs of self-directed investors interested in alternative investment vehicles, including real estate. Learn more at or reach Carole directly by emailing

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