With So Many Challenges and Opportunities in Real Estate Investing, Where Do You Start?

Very early on, starting out as a part-time real estate investor, I recognized the enormous challenges in the vast ocean of real estate but also the numerous opportunities that exist.

It can become overwhelming, and almost crippling, especially when you are starting out as a part-time real estate investor to identify:

• Where do I start?

• How do I start?

• On what do I focus initially?

Then, even beyond that, where should I start to set my goals and aspirations to build on that business?

I am basing my perspective on my own personal experience as a former part-time real estate investor in Dallas, and now a full-time investor and owner of a HomeVestors franchise.

Perhaps you can apply some of my learning from the school of hard knocks to your own part-time real estate investing business and maybe save yourself some pain along the way and accelerate your path to success.

Three Possible Avenues for Investing

The way I looked at that vast ocean of real estate investment opportunities was to identify three fundamental avenues for myself in regard to building my part-time real estate investing business:

1. I could invest in residential rental properties.

2. I could start out investing in residential rehab—or fix-and-flip—properties.

3. I could invest in wholesaling residential real estate.

All three opportunities were doable, attainable and potentially very profitable.

I chose to start with residential rental properties, which, I will admit, is the least glamorous way to enter real estate investing. We have all heard the horror stories of being a landlord or owning rental properties. It’s not really sexy, glamorous or exciting. But I will tell you without a doubt—based on my own experience and the experience of others—it is the single best real estate investing approach to take for building long-term sustainable wealth.

I purchased my first rental property more than 10 years ago. Looking back, there were three key aspects from which I learned and which prepared me well for where I took my business.

First, it helped me look at residential real estate from an investment perspective versus an owner-occupied perspective. I had purchased several houses for myself and my family over the years, but when I went to buy my first rental property, I realized you look at houses very differently when it’s an investment.

Second, buying my first rental taught me how to navigate the financial mathematics of investment properties. Or more importantly, “How am I going to buy a property and get it to cash-flow?”

Then finally, starting with rental real estate helped me build a critical network of partners that I still use and leverage today. Buying that first rental property enabled me to seek out and find a good lender as well as good contractors—painters, electricians and plumbers. It helped me find a good insurance provider for rental real estate. It helped me identify a good Realtor or two who knew rental real estate and could help me buy these properties and even help me rent these properties.

So buying that first rental property and focusing on that niche as my initial step into investing benefited me on multiple fronts.

On to the Second Phase: Rehabs

Then, that first phase set me up for the second phase of my real estate investing business: moving into rehab properties. These are much more time-consuming, as they are much more involved and a more active type of investing. Rehabs also are a lot more fun and exciting, and the gains are more short-term, whereas gains in rental investing are long-term.

As I moved into rehabbing properties, in addition to continuing to rent out properties, I was able to leverage the expertise I gained from buying that first rental property. Except, in order to make a profit after fixing them up and selling them, I had to buy those rehab properties at an even bigger discount than I would if I were buying a rental property for cash flow purposes.

So my skills as a rental buyer were honed as I became a rehab property buyer. I also leveraged all that network of partners I mentioned earlier as I moved on and started buying and rehabbing properties. And what I learned in this phase of my business was how to sell properties versus rent properties. And that was a whole new world. But my background in renting and leasing properties provided a great platform to help me as I moved into rehabbing and retailing, or selling, properties.

Over the course of several years, I moved into wholesale property investment. Now, this is the quickest—and some may say the easiest—way to make quick cash and quick profit in real estate. It’s very exciting, very enticing. And it is a whole different world when it comes to real estate investing. This particular area is not for the novice, for several reasons.

For starters, you have to have access to residential real estate at deeply discounted prices. When you are a wholesale real estate investor, you are buying and ultimately selling properties to other investors. In order for those properties to appeal to other investors, you have to market them at very attractive pricing. That means you have to buy them at even more attractive prices. You have to leave enough “meat on the bone,” so to speak, to allow your investors to buy those properties from you and still have a healthy margin for them to turn around and rent them out and cash-flow them. Or to turn around and rehab them and make a nice profit on the retail market.

This may indicate to you why I waited last to enter into the wholesale end of residential real estate. I needed the experience, the network and the knowledge.

I leveraged that rental background and that rehab background because now I was selling residential real estate to other landlords and other rehabbers. I drew on my own experience as a landlord and as a rehabber. That experience I had was critical because I knew what my customers wanted—what my investors were looking for—because I had done it. I could market properties successfully to them at attractive prices that allowed them to accomplish their investing goals.

Building a Network Takes Time

Another aspect of wholesaling, which I did not really encounter when I was renting properties or rehabbing them, is that I was now heavily engaged in real estate investment clubs and networking with other investors. This is a critical element to being successful at wholesale real estate investing. This is one of the reasons you cannot dive into wholesale real estate investing right away.

It takes time to build a network of investors who trust you and can count on you to identify and find good wholesale real estate properties you can pass on to them so they can meet their real estate investing goals, whether those goals involve rental or rehabbing.

As you move through your real estate investing career, resist the immediate temptation to rehab properties. It’s what you watch on TV. It’s exciting. It’s sexy. But it’s high risk. And it takes an incredible amount of involvement and activity. And there’s a learning curve you need to go through before you rehab your first property. So I caution you.

Second, resist the temptation to go right into wholesaling properties. I know it seems really easy, and it’s quick and exciting because you can make quick cash profits. In many cases, you do not even have to put money down. Beware of that.

You’ve got to build a great network of investors in order to be able to sell to them. And you’ve got to develop some unique sources that you can use, and leverage and work to buy deeply discounted properties off-market at a price attractive enough that you are able to sell them to other investors.

It takes a long to time to build your network, your knowledge base and your experience in order to be a successful wholesaler.

That is what led me to those rental properties first. I thought it was a great low-risk entry point into real estate investing as a part-time investor. It was a great learning platform. And it was a great first step to building long-term wealth and success.

When it comes to building wealth, the earlier you start, the better, because obviously it accumulates over time. And that’s my recommendation to you. If anything—whether you follow my path or a different path—I encourage you to take that first step. I encourage you to start now toward building your wealth through residential real estate investing as a part-time investor.

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  • Kevin Guz

    Kevin Guz is a Dallas, Texas-based residential real estate investor with more than 10 years of investing experience. He owns a HomeVestors (or “We Buy Ugly Houses”) franchise as well as the Clear Key companies, which focus on residential real estate wholesaling, rental property management and self-storage leasing. He also is a licensed real estate agent in the state of Texas. He enjoys sharing his ongoing personal experiences, perspectives and learnings from his start as a part-time or “weekend investor” and full-time corporate professional through his ultimate transition to a full-time real estate investor and business owner. You can listen to his podcasts at http://www.blogtalkradio.com/kevinguz.

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