Understanding the importance of advocacy and how to harness its power for your benefit while also using the Empire Operating System is key to a successful real estate business. Advocacy can make a...
Advocacy
Advocacy
Why Being an Affordability Advocate Matters
Being an advocate matters. It’s good for clients and also for our business and long-term success. Housing affordability is concerning for most people, affecting most places in the country. Even in...
Who’s In Your Corner?
Being able to tap into a network of people who have more experience and knowledge than you can boost your success. Anyone who has spent time in real estate knows just how valuable relationships are....
A Collaboration Making an Impact on the Private Lending Industry
As founder of both AAPL and Geraci Law, I may be a bit biased when I talk about how both companies together make an impact on the private lending space. Both companies share a common mission: to...
Empathy As Advocacy
Empathy seems like an overused term lately. It conjures up visions of corporate mission statements that use the word empathy but in practice no one who works at the company or does business with it...
