A loan made based on the value of the collateral securing the loan rather than the borrower’s predicted likelihood or ability to repay the loan. In hard money, the value of the collateral is the most important factor in the lending decision although many hard money lenders will check credit, background, and experience. Hard money loans often are approved faster than “traditional” loans and may be made on unconventional assets, such as flips.

Think Realty Magazine May-June 2025
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